Dr. Dana’s Health Class · Syllabus
“The best ‘health class’ for women.” — your bio
You already teach the best health class for women. We built the classroom.
Dr. Dana · Urologist · CT
Lesson 1 · Your class is already full
170K women already follow your class. 1 million: your goal.
“1/4 of the way to 1 million women changing women’s healthcare.” — you
@lisailene, 10 likes: “Every woman I know over 50 leaks. I think it’s under reported. We kind of laugh about it, but it’s generally not talked about”
@serrvals: “I love your videos, especially since my insurance denied additional pelvic floor physical therapy visits. You make me feel less alone and I appreciate that you give me things I can work on.”
@coconutmck: “Pelvic floor therapy was never discussed. And not really covered by insurance even with my good insurance.”
@msterrielkv, 24 likes: “I so needed medical education and advice like this prior to my hysterectomy in 1998. Thank you for educating women everyday.”
Lesson 2 · They’re asking for the “do” part
@heywanderer, 2,650 likes: “TLDR; She wants you to stretch and do these are the ones she recommends: cat cow, child’s pose, happy baby, thread the needle, butterfly stretch, doorway stretch, and kneeling hip flexor stretch”
The same comment as a checklist: Cat cow, Child’s pose, Happy baby, Thread the needle, Butterfly stretch, Doorway stretch, Kneeling hip flexor stretch.
They don’t just want to watch. They want to follow. 2,650 women liked a to-do list made from your video.
Your feed, organized into a class.
“cohesive and organized” — you
Lesson 3 · The app, screen by screen
Step 1 · Pick your need. Every woman starts where she is.
Step 2 · One lesson a week. One exercise a day.
Step 3 · Learn it from you. Your video, a clean drawing, three things to remember.
Step 4 · Then do it together.
Step 5 · Start with one program. Grow the class.
Every lesson and warning sign here is a draft for you to rewrite. You know the science.
Your turn. Take the class.
Dr. Dana’s Health Class · Syllabus
“The best ‘health class’ for women.”
You already teach the best health class for women. We built the classroom.
@lisailene10 likes
Every woman I know over 50 leaks. I think it’s under reported. We kind of laugh about it, but it’s generally not talked about
@serrvals
I love your videos, especially since my insurance denied additional pelvic floor physical therapy visits. You make me feel less alone and I appreciate that you give me things I can work on.
@coconutmck
Pelvic floor therapy was never discussed. And not really covered by insurance even with my good insurance.
@msterrielkv24 likes
I so needed medical education and advice like this prior to my hysterectomy in 1998. Thank you for educating women everyday.
Lesson 1 Your class is already full
170K
women already follow your class
1 million
your goal
Lesson 2 They’re asking for the “do” part
@heywanderer2,650 likes
TLDR; She wants you to stretch and do these are the ones she recommends: cat cow, child’s pose, happy baby, thread the needle, butterfly stretch, doorway stretch, and kneeling hip flexor stretch
- Cat cow
- Child’s pose
- Happy baby
- Thread the needle
- Butterfly stretch
- Doorway stretch
- Kneeling hip flexor stretch
They don’t just want to watch. They want to follow.
2,650 women liked a to-do list made from your video.
Your feed, organized into a class.
“cohesive and organized” — you
Lesson 3 The app, screen by screen
Step 1 · Pick your need.
Every woman starts where she is.
Step 2 · One lesson a week. One exercise a day.
Step 3 · Learn it from you.
Your video, a clean drawing, three things to remember.
Step 4 · Then do it together.
Step 5 · Start with one program. Grow the class.
Your turn. Take the class.
Go ahead, tap the screen.
Every lesson and warning sign here is a draft for you to rewrite. You know the science.
Lesson 4
You told us.
You said
“Something cohesive and organized… a resource that guides them”
One organized course
You said
“Education… anatomy and physiology… then here’s what you can do”
The lesson first, then the exercise
You said
Programs “make more sense over the calendar”
Programs, not a calendar
You said
“Hormones, bladder leaks, prolapse…”
Your topics become programs
You said
“The best health class for women”
The name
You said
“Bought Kayla’s PDF, then her app”
The path you already know
You said
“I know the science”
You teach. We build the rest.
Lesson 5 Start small
Version 1 = Pelvic Floor 101 + Bladder leaks (6 weeks)
7 short lessons · 42 daily exercises · the warning signs
Not in V1
- Calendar & cycle tracking
- Community
- Live classes
About 4 days of your time.
Why leaks first
37.5%
Stress leaks are the most common type: 37.5% of US women with leaks.
NHANES 2015–2018 · Patel et al., 2022
Lesson 6 Why it works
Kayla Itsines started with a PDF guide.
Then came the Sweat app.
In 2021, iFIT bought Sweat in a deal reported at about US$300 million.
Reported by The Wall Street Journal; terms not disclosed
170Kfollowers
×1%if 1% join
equals1,700members
×$9.99/ month
about$17K/ month
about$200K a year, from one program.
Sweat costs $19.99 a month in the US App Store. We used half.
US App Store listing, 2026
Orders of magnitude, not promises.
Office hours
Class isn’t over. Office hours are open.
Nothing ships without your approval. A private page made for you by Jeremy & Maxime.